Monday 3 November 2014

OUGD501 // Study Task 03: Forming a research question

General theme?
Branding

What are the current/contextual/historical issues of the general theme?

  • Success from the branding of consumerist companies
  • The branding and identity of the government or political parties
  • The importance of branding to reflect a business
  • Misleading branding

What do I want to know or be able to do in regard to this theme?

  • How effective branding is for a company to gain success
  • How to reflect a company's values in the branding and identity


What? How? To what extent?
For example, how do political parties and politicians sell themselves to the public and stand out from their competition?

How does this relate to my increasingly specialist practice?
Graphic design is a vital part of branding as it is the visuals that represent the product. Branding is something that I haven't had much experience in and I'm keen to research it and learn more about how it works.

Question:
How do political parties and movements use branding to reflect their views and opinions?

No comments:

Post a Comment